Power Up! with Jan
Role: Director
Client: Toyota
Agency: RAPP Agency
Studio: Champion & King
Awards:
1x Gold DMA International ECHO
x5 Bronze LA ADDY
Finalist Caples
Client: Toyota
Agency: RAPP Agency
Studio: Champion & King
Awards:
1x Gold DMA International ECHO
x5 Bronze LA ADDY
Finalist Caples
Produced by Hak Lonh of Champion & King for the RAPP Agency, Jeremy W. directs Laurel Coppock as Toyota spokeswoman Jan in a series of Owner Videos. Jan acts as a digital concierge for new Toyota owners, using her brand of humor to create an entertaining online experience tailored to each driver. The agency case study, highlights some of the more hilarious interactions with digital Jan. Design and animation by Aaron Frebowitz.